Services
Services
Practical SEO, GEO and website-structure support for European law firms, accounting and tax firms, marketing agencies and international desks that serve international B2B clients.
The work combines website structure, SEO content, AI Search and GEO readiness, and multilingual B2B positioning for stronger English- and German-language visibility.
Service overview
Focused services for international B2B visibility
Each service is designed to make expertise easier to find, understand and trust across Google, AI Search and international client journeys.
English B2B website structure
Clear page architecture for English-language websites, service pages, expert profiles and international client journeys.
- Service and sector structure
- International Desk pages
- Expert profile alignment
- Clear conversion routes
German-language visibility
SEO and content guidance for firms and agencies that need to reach German-speaking companies, referrers, investors or decision makers.
- German search intent
- German Desk positioning
- Market-specific terminology
- German-language content priorities
SEO content planning
Practical content plans that connect client questions, commercial priorities, search demand and credible expertise.
- Keyword and topic research
- Search intent mapping
- Content briefs
- Editorial priorities
AI Search and GEO readiness
Optimization of content, entities and structure so AI systems can better understand, summarize and potentially cite your expertise.
- Citable answers
- Entity clarity
- Structured content
- AI Search gaps
Landing pages for international audiences
Landing page planning for international clients who search by country, service, sector, language, legal question or business need.
- Audience-specific page plans
- Practice and service pages
- FAQ and trust signals
- Internal linking logic
Visibility checks
A focused review of current visibility, website structure, content opportunities, competitor signals and AI Search readiness.
- Google visibility
- Technical and content review
- AI Search and GEO readiness
- Practical next steps
How the work usually starts
A clear first step before detailed implementation
The first phase is about understanding where visibility can realistically improve and which work should come first.
Clarify audience and markets
We define which client groups, countries, sectors and languages matter most for the business case.
Review current website structure
I look at how services, expertise, pages, navigation and trust signals are currently organized.
Identify visibility gaps
We map missing pages, unclear positioning, content gaps and technical issues that may limit visibility in Google and AI Search.
Define practical next steps
The output is a focused set of priorities for structure, content, technical improvements or a broader visibility roadmap.
Suitable for
Built for professional service firms and specialist agencies
The approach fits organizations where trust, precise language and clear expertise are essential to international visibility.
Law firms
For legal teams that need clearer English or German visibility around cross-border services, International Desks and specialist expertise.
Accounting and tax firms
For firms that want to be found by international entrepreneurs, CFOs, finance teams and companies with cross-border tax or compliance questions.
Marketing agencies
For agencies that need specialist support behind the scenes for German SEO, international SEO, AI Search, GEO or technical structure.
International desks
For teams that need to make cross-border expertise easier to understand, compare and trust before a potential client gets in touch.